by Colin Walsh | Jan 4, 2023 | Multimedia Marketing, Social media marketing
With 2023 right around the corner, law firms cannot afford any delays when it comes to securing new clients. They need marketing strategies that attract prospects, nurture leads, and promote successful conversions. Enter law firm marketing automation. As a key part of... 
by Colin Walsh | Dec 28, 2022 | Social media marketing, video marketing
It’s hard to believe that 2022 is coming to an end. But before the New Year’s celebrations begin, let’s take a look at the trends that dominated legal marketing in 2022 and consider how they can help your law firm in the year ahead. Keep reading for six of last year’s... 
by Colin Walsh | Dec 19, 2022 | CRM Software
For most law firms, a successful 2023 will mean positive case outcomes, increased profits, and sustainable practice growth. Luckily, there is one comprehensive tool that goes a long way in helping your firm achieve all the above. With Client Relations Management (CRM)... 
by Colin Walsh | Dec 15, 2022 | Multimedia Marketing
Marketing analytics are business metrics that evaluate the performance and success of your law firm marketing plan. They provide you with the necessary data to undertake critical analysis, answer important questions, and make strategic changes where appropriate. This... 
by Colin Walsh | Dec 12, 2022 | Law Ruler News
Looking Back at 2022 Law Ruler experienced rapid growth in 2022 with many new firms joining, from Mass Tort, SSD, Immigration, and Personal Injury practice areas. Major product updates included an interface redesign, a suite of call center features, and support for... 
by Colin Walsh | Dec 8, 2022 | Click-to-Call, CRM Software
The anticipation of a new year is all about big plans and even bigger expectations. So, let’s imagine that your law practice will be the busiest it has ever been in 2023. Your calendar will be full, with every team member providing excellent legal... 
by Colin Walsh | Dec 1, 2022 | CRM Software, law firms
Law firm CRM (Client Relationship Management) helps law firms manage every stage of the client journey through the organization and provision of valuable leads and client data from a centralized location. Armed with this innovative technology, firms can effectively... 
by Colin Walsh | Nov 29, 2022 | CRM Software, Legal Software
Marketing is not a one-size-fits-all endeavor. What fits the needs of a large corporation may prove too expensive and complicated for the needs of a small or medium-sized law firm. Salesforce has established itself as a go-to marketing tool within the sales space,... 
by Colin Walsh | Nov 21, 2022 | CRM Software, Lead Nurturing
As the end of the year approaches, law firm leaders nationwide are crafting their strategies for profit and growth in the year ahead. And to truly drive that growth, a robust marketing plan must be part of the conversation. This post dives into the importance of a... 
by Colin Walsh | Nov 15, 2022 | CRM Software, law firms, Multimedia Marketing
The holiday season has arrived, and two things are true. 1) It’s a great time to look ahead at your law firm’s marketing plans for the coming year. 2) It’s also a great time to inject your current year’s marketing plan with some holiday-inspired creativity. This... 