Marketing is not a one-size-fits-all endeavor. What fits the needs of a large corporation may prove too expensive and complicated for the needs of a small or medium-sized law firm. Salesforce has established itself as a go-to marketing tool within the sales space,...
Are you generating leads but struggling to turn them into signed clients? A modern 2026 law firm marketing plan is no longer just about visibility. It is about speed, follow-up, and conversion. Firms that win today are not always the ones with the biggest budgets....
The holiday season has arrived, and two things are true. 1) It’s a great time to look ahead at your law firm’s marketing plans for the coming year. 2) It’s also a great time to inject your current year’s marketing plan with some holiday-inspired creativity. This...
Time and Growth are two very important components for managing a successful law firm. Time is always of the essence in a legal environment, with deadlines constantly looming and a consistent influx of daily tasks. In addition, firms bill according to time increments,...
The Mass Torts Made Perfect (MTMP) Conference was recently held with the goal of creating and maintaining connections between mass tort plaintiff’s counsels. More than 1,900 attorneys from across the nation gathered in Las Vegas to network, strategize, and expand...
Communication is the cornerstone of a successful legal practice. However, far too many law firms lack the tools they need to effectively handle important interactions with their existing clients and manage legal client intake communications with prospects and leads....
Criminal law firms are some of the busiest legal practices in the industry. On any given day, they handle numerous cases, all with various levels of severity and at different stages of the justice system. With the end of the year quickly approaching, the long to-do...
At their core, law firms are businesses that provide their clients with legal services. Therefore, successful firm leaders must also act like successful business leaders in order to drive consistent profits. That means getting the firm’s brand out into the...
The final quarter of the year is upon us and it’s a perfect time to level up your law firm’s marketing strategy to end the year strong and prepare for a profitable year ahead. Keep reading for seven top legal marketing tactics to help your law firm finish 2022...
Marketing is always a formidable aspect of managing a legal practice, but it can be exponentially more challenging for mass tort law firms. These firms need to reach the maximum number of people who qualify for their relevant claims. Otherwise, they are not able to...
