by Law Ruler | Mar 24, 2024 | CRM Software, Marketing Automation
Artificial Intelligence (AI) technologies utilize software to observe, mimic, and replicate human-like behavior. By incorporating these technologies into your law office operations, you empower your firm members to work more efficiently and redirect their time and...
by Law Ruler | Feb 1, 2024 | CRM Software, Intake Software, Marketing Automation
Speed to lead represents the time it takes for your law firm to follow up with potential clients after their first inquiry. It’s the time between completion of a website inquiry form and receipt of a detailed response. The time between a first phone call to your law...
by Law Ruler | Nov 22, 2023 | Client Intake, CRM Software, Legal CRM, Marketing Automation
It’s time to start thinking about your law practice goals for 2024. For most firms, that includes growth and profitability, which requires a marketing plan that gets results. But there is much more to successful legal marketing than writing a plan on paper, you also...
by Law Ruler | Nov 16, 2023 | Client Intake, CRM Software, Legal CRM, Marketing Automation
The legal industry has experienced a major technology boom over the last few years, with innovations that help personal injury attorneys better serve their clients and manage their law firms. Many advances use artificial intelligence (AI) to automate repetitive law...
by Law Ruler | Nov 9, 2023 | Client Intake, CRM Software, email marketing, Marketing Automation
Return on Investment (ROI) is a calculation used to determine the viability of a financial venture. For your personal injury law firm, ROI provides a useful measurement for determining whether the revenue generated by your legal marketing strategy justifies the cost,...
by Law Ruler | Nov 2, 2023 | Client Intake, CRM Software, email marketing, Legal CRM, Marketing Automation
An effective legal marketing campaign incorporates various tasks and strategies to attract prospects, nurture leads, and drive conversions. While it is a critical component of law firm growth, it is also one of the most time-consuming aspects of running a successful...
