by Colin Walsh | Nov 22, 2023 | Client Intake, CRM Software, Legal CRM, Marketing Automation
It’s time to start thinking about your law practice goals for 2024. For most firms, that includes growth and profitability, which requires a marketing plan that gets results. But there is much more to successful legal marketing than writing a plan on paper, you also...
by Colin Walsh | Nov 16, 2023 | Client Intake, CRM Software, Legal CRM, Marketing Automation
The legal industry has experienced a major technology boom over the last few years, with innovations that help personal injury attorneys better serve their clients and manage their law firms. Many advances use artificial intelligence (AI) to automate repetitive law...
by Kaleb Buckner | Nov 9, 2023 | Client Intake, CRM Software, email marketing, Marketing Automation
Return on Investment (ROI) is a calculation used to determine the viability of a financial venture. For your personal injury law firm, ROI provides a useful measurement for determining whether the revenue generated by your legal marketing strategy justifies the cost,...
by Kaleb Buckner | Nov 2, 2023 | Client Intake, CRM Software, email marketing, Legal CRM, Marketing Automation
An effective legal marketing campaign incorporates various tasks and strategies to attract prospects, nurture leads, and drive conversions. While it is a critical component of law firm growth, it is also one of the most time-consuming aspects of running a successful...
by Colin Walsh | Oct 12, 2023 | Client Intake, CRM Software, Legal CRM, Marketing Automation
When people seek legal representation, they typically do so with a belief that the case outcome will match their expectation. They are unshakable in their perceptions, and they cannot imagine how any court would see the case differently. As a result, managing...
by Colin Walsh | Sep 28, 2023 | CRM Software, Intake Software, Marketing Automation
Within a law firm, productivity is measured by the efficiency and quality of provided legal services. High productivity means that your legal practice is maximizing its time and resources, which can translate to higher profitability. Low productivity typically...
