by Law Ruler | Mar 24, 2024 | CRM Software, Marketing Automation
Artificial Intelligence (AI) technologies utilize software to observe, mimic, and replicate human-like behavior. By incorporating these technologies into your law office operations, you empower your firm members to work more efficiently and redirect their time and...
by Law Ruler | Feb 1, 2024 | CRM Software, Intake Software, Marketing Automation
Speed to lead represents the time it takes for your law firm to follow up with potential clients after their first inquiry. It’s the time between completion of a website inquiry form and receipt of a detailed response. The time between a first phone call to your law...
by Law Ruler | Nov 22, 2023 | Client Intake, CRM Software, Legal CRM, Marketing Automation
It’s time to start thinking about your law practice goals for 2024. For most firms, that includes growth and profitability, which requires a marketing plan that gets results. But there is much more to successful legal marketing than writing a plan on paper, you also...
by Law Ruler | Nov 2, 2023 | Client Intake, CRM Software, email marketing, Legal CRM, Marketing Automation
An effective legal marketing campaign incorporates various tasks and strategies to attract prospects, nurture leads, and drive conversions. While it is a critical component of law firm growth, it is also one of the most time-consuming aspects of running a successful...
by Law Ruler | Sep 28, 2023 | CRM Software, Intake Software, Marketing Automation
Within a law firm, productivity is measured by the efficiency and quality of provided legal services. High productivity means that your legal practice is maximizing its time and resources, which can translate to higher profitability. Low productivity typically...
by Law Ruler | Sep 7, 2023 | CRM Software, email marketing, Legal CRM, Marketing Automation, Social media marketing
Profitability is always a concern when running a law practice. Every purchase must be made with intention and an eye towards the resulting benefit, including those related to legal marketing plans. When firm leaders make decisions about advertising tactics, they do so...
