by Colin Walsh | Sep 23, 2022 | CRM Software, email marketing, Intake Software, law firms, Lead Conversion, Lead Nurturing
Email marketing campaigns have become increasingly popular within the legal marketing space. Firms use them to quickly provide numerous leads with the information they need to make informed decisions about their legal representation. But the fast pace of legal...
by Colin Walsh | Sep 3, 2022 | email marketing, Intake Software
Successful law firms need sustainable growth, and that growth strategy should include comprehensive Client Relations Management (CRM) software. A CRM helps firms effectively identify and nurture viable leads to maximize conversion rates and drive profits. But many...
by Colin Walsh | Aug 12, 2022 | CRM Software, Intake Software, Lead Conversion, Lead Nurturing
The client intake process sets the tone for attorney-client relationships by crafting client expectations about the legal representation they will receive. Done correctly, it is the first step in a positive direction towards client satisfaction. But one misstep can...
by Colin Walsh | Jul 14, 2022 | Intake Software, law firms, Lead Conversion
The Call to Action (CTA) is an essential, but often overlooked, part of any law firm marketing campaign. Even the most well-written content can fall flat without an effective CTA that prompts recipients to act. With a little planning and creativity, your firm can...
by Colin Walsh | Jun 22, 2022 | CRM Software, Intake Software
Many industries utilize case studies to enhance their marketing efforts. Business leaders see these tools as invaluable assets for helping potential customers better understand their businesses and the quality of services they provide. In recent years, the legal...
by Colin Walsh | Jun 8, 2022 | CRM Software, Intake Software, Lead Conversion, Lead Nurturing
Email marketing campaigns are an effective way to keep your law firm front and centre in the minds of prospective clients and leads. With a series of informative emails to current, previous, and future clients, your law firm can viably market in a cost-effective...