Daniel Jacobs | Law Ruler - Best Legal CRM & Case Intake Software, AI Powered Legal CRM - Part 2
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4 Mission-Critical Marketing Hacks They Didn’t Teach You in Law School (Part I)
Facebook Marketing Hacks 1024x512 4 Mission Critical Marketing Hacks They Didn’t Teach You in Law School (Part I)

You are probably like most… and wondering why they don’t teach you how to run a law firm *and* do marketing in law school.  It takes sooooooo much effort to get your phones to ring, to get leads from your website/social media.  Now, you are either starting to see the signs of life, or you are doing a lot of volume, but for some reason, you feel like you aren’t doing as well as you thought you would be… 

To “nail it,” you need to invest in the latest trends and one of these is lead conversion and legal case intake software.

This is where you have systems in place to give quality interactions so you don’t hemorrhage potential clients daily… how hard do you work to get referrals and how much $ do you invest to get calls/web leads/live chat leads?

What potential clients now expect has evolved as more people are using mobile devices and they can call your office at any time, not just during your business hours…and they expect immediate service or they call 3-4 more law firms in minutes. Did you know that the average person calls between 4 and 5 law firms when they have a legal problem? 

While you might be getting hundreds of calls at the office… this does not translate to success. In fact, you could be losing a lot of prospective leads if these callers are not getting the help they are looking for… immediately. How do you service everyone at one time and maintain quality?   You have to provide “Uber-like” services and provide the equivalent of “1-Click service.”

Über-like Engagement for New Potential Clients

In order to provide this “1-Click service” you need to embrace lead conversion and legal case intake CRM software… it is new technology that is NOT part of your practice management apps.
Selecting the right legal case intake software is critical. Most legal case intake software or legal CRM vendors have only one or two out of several required components, and require costly integrations with outside providers to deliver anything close to Über-like Engagement. It’s important that you find the one that’s right for your firm.  Law Ruler has everything in 1 solution.

1. Better ROI – Return on your Investment of Time and Money

If you are not tracking your legal intakes, then you are losing out on a great chance to improve your ROI. You need to check whether all your calls/web leads are being attended to professionally, that each caller gets follow-ups in the way they want them, text message, e-mail, phone calls, etc. In essence, you need to determine whether you are getting value for your money and deliver content in a medium that people want.

2. Improved Customer Relations

For a law firm, the most important thing is customer retention.  There is no definitive answer to this question, but most sources say the answer is that it costs between 4 and 10 times more to acquire a new customer than it does to keep an existing one. Some sources say cost of acquiring a new customer is over 30 times that of keeping an existing one. You don’t want callers to think they have been ignored and this is one reason to invest in highly specialized legal intake software. Whether your clients are calling or posting on social media you need to know about it and the best approach is to deploy the best lead conversion and legal case intake software to stay abreast of all company mentions.

3. Evaluation of Conversion

The best marketing campaign are always evaluated regularly. Your lead conversion software CRM also needs such an approach to determine the rate of conversion. This helps you determine the success of your strategy and make changes if need be, whether they are in your org chart, your marketing campaigns, etc.

4. Cost-efficiency

Small law firms can now leverage technology to fight in a very competitive market with bigger companies. You might not have the resources to employ a 24/7 client services department but with legal case intake software you are able to keep overhead low and appear to be that large firm that you aspire to be someday.

Legal case intake tracking is an affordable tool to improve your ROI. This comes as a Godsend in a world where the cost of business operations keeps rising. You can now track every inbound call or web lead to guarantee better conversion and higher ROI.

Want to learn more about how to transform your law firm and start converting more calls/leads? 

Please CALL 1-954-800-2204 to instantly start your demo.
This phone number will actually give you a demo of the *same* technology that we offer.  Call the number and be amazed with how Law Ruler starts engaging you… Use Law Ruler’s proprietary technology to make your firm the “Uber-like” service provider of the legal world.

3 Scary Statistics that are Hurting Your Firm
failure oops 300x199 3 Scary Statistics that are Hurting Your Firm

by Dan Jacobs, WWW.LAWRULER.COM

Halloween is around the corner so it is only fair to remove the blindfold and talk about the elephant in the room.  One of the toughest operational aspects in any business organization is lead generation and lead conversion…often referred to as the sales and marketing funnel or pipeline. Traditional marketing techniques including print may work for lead generation, but are not very effective when it comes to lead conversion.

What is lead conversion software and how does it help? Lead conversion software is a juggernaut, a category killer, and it is a combination of several different apps such as CRM, law firm text chat, legal case intake, marketing automation, social media marketing conversion, text and email drip marketing, phone call tracking, e-signature, ALL-IN-1 seamless app.

If you do not want your marketing efforts making your competitors rich, then you will want to invest in the good lead conversion software.  Did you know that statistically, only 5 to 10% of leads that law firms receive nationally are actually converted into clients?  Wow.  That is scary.

1. Law firms are losing 90-95% of their new, potential clients by not having good, lead conversion software… real simple, no proper mouse trap, not many mice.

2. Did you know that when someone has a legal problem, they call/fill out the web contact form/live chat between 4 and 5 different law firms? With good lead conversion software, you can be the firm they choose and the buck stops with the call to your firm.

3. Leads that call your firm are 5-10x more likely to convert into paying clients than website leads.  Did you know that you can bridge that gap with lead conversion software?

Just having a standalone legal CRM is nice, almost cute, like your first teddy bear or toy car, but who needs a second or third place to just go enter data that is missing so much?  Umm.. that is called a time waster, and the scary part is a lot of firms didn’t even know it.   In a world where business has moved online, your law firm must leverage the emerging marketing technology of lead conversion software.

Want to learn more about how to transform your law firm and start converting more leads?  Please CALL 1-954-371-2300 to instantly see a demo of the best, lead conversion software.   Call the number and be amazed with how it starts engaging you and makes it really hard not to see what all the fuss is about…

5 Ways to Use Facebook for Cost Effective Legal Marketing 
By:  Daniel Jacobs, Law Ruler Software, LLC

Best Facebook PPC Strategies 300x157 5 Ways to Use Facebook for Cost Effective Legal Marketing

Want to lower your Cost per Case? How about Convert more Leads?

Facebook remains the leader in social media networks with over a billion monthly active users. As a lawyer; it is important to leverage this broad reach to get a voice and also interact with your target audience. The American Bar Association (ABA) says social media can help law firms create a solid following which in turn helps to boost their reputation.

It is critical to embrace new technologies.  Lawyers are not keen to embrace social media marketing and the fear is understandable. However, when used correctly Facebook can guarantee more visibility in local search and this will lead to better conversion of web visitors into leads at a more cost-effective price.

 


1. Start with a Strategy – Collaborate and Put on Your Thinking Cap

Most law firms approach Facebook the same way individuals do and the results are disappointing. You need to have a social media marketing policy to determine what content you will be posting on Facebook, the frequency and what you want to achieve. You should get input from all stakeholders before launching your company’s Facebook page and this will guarantee better results at the end of the day.  Imagine if you can get a targeted lead that converts to a case for $100 instead of $1000.  Wouldn’t that be nice?

2. Targeted PPC – Identify and Focus on What Your Perfect Lead Looks Like by Demographics

Facebook PPC ads are much more cost effective than Google Adwords. Facebook ads are more targeted and you can narrow down the target audience based on various parameters. This can be in terms of age, gender, location, marital status among others. This increases the rate of conversion and guarantees a better ROI at a much lower cost than Google PPC.

3. Optimize Your Ads – Target the Need, not your Sales Pitch

While relevance is crucial for any marketing campaign; it is even more important for law firms seeking to leverage Facebook marketing. Your Facebook ads must speak to the search’s intent; if someone is looking for an accident lawyer your ad should answer to the immediate goals of the Facebook user, to make it more likely for the Facebook user to click your ad.

Example:  Instead of creating an ad for “Need a personal injury lawyer?” you may want to create an ad for “5 Recovery Tips After a Car Accident” and direct the Facebook user to a landing page on your website that has a STRONG Call to Action.

4. Call to Action on Content-Specific Landing Pages

Now that you have an internet user on your landing page, they are now primed for engagement.  On your landing page, you must have a Strong Call to Action such as a Free Consultation Form, Live Chat, a Law Ruler Lead Capture Phone Number, or a Law Ruler Texting Number, or ALL OF THE ABOVE to really do your best to convert the website visitor into a LEAD.  If not, then you might just never hear from them again as they call one of your competitors or try to brave it without legal representation(oh no)

5. Implement the Appropriate LEAD Conversion Software for Law Firms

You might be the best, or have the best staff and intake specialists in the industry, but you will never reach the top of Everest without implementing technology to convert leads.  After all of your time, efforts, and financial investment to create leads, don’t run out of gas at the finish line.

Good lead conversion software is easy to integrate with your law practice phones and website in seconds to ensure that ANY incoming calls create a new lead as the 1st ring of the phone as it happens in real-time…but faster… I repeat, as the phone is about to ring, you have the caller ID and name of the person calling your firm, and there is NO data entry.  The caller/web lead just magically appears… (waving a magic wand)
it even works with web contact form and live chat leads too!

Why not send a Welcome Text Message to give the Uber look and feel from your law firm
***AS the phone is ringing???  Wait, I can do that???  Sounds like magic to me…but it’s not.  It is called Law Ruler.


Learn More

Want to learn more about how to transform your law firm and start converting more leads?
Please CALL 1-954-371-2300 to instantly start your demo.  This phone number will actually give you a demo of the *same* lead conversion technology that we offer.  Call the number and be amazed with how Law Ruler starts engaging you.

cover page 300x169 3 Can’t Do Withouts that Law Firms Need Now3 Can’t-Do-Withouts that Law Firms Need Now
By:  Daniel Jacobs, Law Ruler Software, LLC

You need to check this out.  This proprietary, cutting-edge law firm technology that will be described below was recently shown to a room of attorneys at a legal trade event and their jaws dropped.

Did you know that only 3% of law firm website visitors are converted into leads?  Halloween is around the corner, but this is S-c-a-r-y, huh?  Did you know that *only* 5-10% of law firm leads are converted to clients?  These stats are from a national law firm survey.   How can you convert more of your law firm’s leads?  And implement a system that lets you start doing it now???

Want to make it rain? …you know… bring in additional clients, you should invest in the best legal case intake software.  Good intake software is easy to integrate with your law practice phones and website in seconds to ensure that ANY incoming calls create a new lead as the 1st ring of the phone as it happens in real-time…but faster…

I repeat, as the phone is about to ring, you have the caller ID and name of the person calling your firm, and there is NO data entry.
The caller/web lead just magically appears… (waving a magic wand)… it even works with web and live chat leads too!

Why not send a Welcome Text Message to give the Uber look and feel from your law firm ***AS the phone is ringing???  Wait, I can do that???  Sounds like magic to me…but it’s not.  It is called Law Ruler.

  1.  Remove the Walls and Barriers to doing business with your firm. 
    Everyone wants things NOW in the internet age.  Just doing e-mail marketing is not effective.
    Manually inputting new leads is NOT effective.  You can *not* engage and reply to leads if you are waiting to data enter them first.
  2. Start using legal case intake software with Text Messaging NOW, not yesterday, now. 
    E-mails are read 22% of the time, where Text Messages are read 98% of the time.  Which do you like better???  If you shop around for a new car and they take 2 days to reply to you and do it via email, or you get an annoying voicemail from a stranger? are you going to deal with that car vendor?  Umm…NO
  3. Please get out of your own way, with all due respect.  Stop preventing your potential clients from becoming actual clients. 
    Deliver quality interactions and engage your callers, the instant that they call.  And use automated text messaging follow-ups and manage replies *inside* your legal case intake CRM.  Please do *not* use your personal phone to do this for a variety of reasons.You do not want to give off the appearance of the old cab company that you don’t know where they are, they don’t text message you notifications, and you really, really wonder if the taxi cab is going to showing up.  Is that the look you want for your firm?

Want to learn more about how to transform your law firm and start converting more leads?
Please CALL 1-954-371-2300 to instantly start your demo.
Please fasten your seat belts and prepare to be impressed.  This phone number will actually give you a demo of the *same* technology that we offer.  Call the number and be amazed with how Law Ruler starts engaging you…

 

Law Ruler, already highly regarded in the legal industry for its preloaded, easy-to-use, plug-and-play legal case intake and legal CRM software, is extending its innovative reach to further streamline and maximize its intake and lead tracking efficiency for small to mid-sized law firms who want to sign more cases and improve client satisfaction. Law Ruler allows a law firm to track all of their calls, instantly engage and respond to referrals/leads, as well as nurture them into signed cases through a “Set and Forget” system of SMS texts and e-mail marketing automation.

logomark Clio Clio and Law Ruler Legal CRM Marketing Automation Announce IntegrationLawyers nationwide recognize that in today’s mobile age, text messaging significantly increases client engagement and has a profound reach in terms of its marketing capabilities. With a 22% click through rate (only 4.2% for email), researchers have proven that texters respond more favorably to website links sent through SMS text messaging. Additionally, tech-savvy lawyers know that everyone born after 1997 grew up with text messaging and that the wave of their firm’s future lies (literally) in the palm of their hands.

Dan Jacobs, Chief Sales/Marketing Officer at Law Ruler is expecting the new integration with Clio to be a significant asset to law firms seeking to improve and simplify their day-to-day practice management and including best-in-breed marketing automation.

On Monday he added, “In this internet digital age, having the right technology to assist with marketing and client retention is critical, and now in cooperation with the great team at Clio, we have made this within reach and easy to work with for Clio’s customers. We are excited that our software’s integration with Clio will allow law firms to effortlessly transfer between the two systems leaving them with more time to focus on clients, growth and profitability.”

Law Ruler’s full-featured Legal CRM Marketing Automation when integrated with Clio’s efficient legal practice management is a game changing collaboration for plaintiff attorneys that specialize in personal injury, employment, family law, foreclosures, criminal defense, class action, mass torts, and complex litigation. With just one click, a contact and matter, along with the audit trail of the matter, can be securely exported from Law Ruler into Clio, effectively ending the need for time-consuming data entry between marketing and case management.

Optimizing legal business pProblems Solutions 150x150 Clio and Law Ruler Legal CRM Marketing Automation Announce Integrationractices, workflow and growth is the catalyst behind Law Ruler’s development of world-class law office intake and lead conversion CRM software and automated features like call tracking, SMS text and email campaigns, and follow-up options, all-inclusive and unlimited e-sign, SEO and much more.

Law Ruler’s unique, automated SMS Text Messaging, which has a notable readability rate of about 98% compared to just 24% for email, has been a critical success for Law Ruler customers in the areas of signing more cases and saves significant time following up with ongoing client interactions.

Law Ruler’s distinguished IT methodologies and newly added integration with Clio have propelled this company to the industry’s forefront of solution-focused technologies and cutting-edge legal case intake & conversion software. With its new and intuitive applications and advanced analytics designed to wrap around existing practice management, law firms throughout the U.S. are reporting an explosive increase in lead-to-client conversion by 30% on average.

For more information on how Clio and Law Ruler Legal CRM integration can work for you, visit: https://www.lawruler.com or call us at 1-800-431-6779

For more information on Clio, the world’s leading, cloud-based practice management solution, please visit http://www.Clio.com.

5 Ways Law Firms Can Sign More Legal Cases Using Their Own Server

July 25, 2016 – Daniel S. Jacobs – Law Ruler Blog

Client server model.svg  300x180 5 Ways Law Firms With Their Own Server Can Sign More Legal CasesAs the needs of your firm grow, so will the need for a more sophisticated, secure and comprehensive legal CRM software. How about an approach that is compatible with leading on-premise legal practice management solutions such as Needles TM, TrialWorks TM, and others?

Below, are 5 ways law firms sign more legal cases using their own secure server and a premium legal case intake CRM for lawyers:

  1. They install an efficient legal case intake CRM software on their firm’s internal server and spend less unpaid time chasing down legal signatures.
  2. They use automated client intake, spend less time on manual billing and time-keeping, and free up more time for paying clients.
  3. They install a powerful and scalable, automated legal case intake software that will seamlessly manage time intensive tasks like drafting agreements and tracking potential clients.
  4. They hold their firm’s data in-house to allow for feature-rich customization and optimized tools that will securely track leads, manage staff and client communications, and convert more potential new clients.
  5. They use secure legal CRM technology to help them nurture and maintain strong relationships with their clients and convert more potential new clients.

For law firms that choose to maintain their own network security and servers, Law Ruler’s top-rated On-Premise legal case intake CRM software can be installed on a firm’s own server using their local internet network. In conjunction with a Microsoft Windows Server® environment, On-Premise installation puts you in control of your firm’s security and will help your firm sign more legal cases.

For more information about CRM for lawyers and how leading law firms are using their own servers to sign more legal cases, please visit LawRuler.com.

Want to go in the Cloud?
If your preference is to use Law Ruler in the cloud, then we encourage you to use the Law Ruler Cloud.

Start Your Free Trial of Law Ruler Today!

If you are not sending SMS Texts to your potential clients, then you are doing your firm a great injustice. Let’s work together as a team and help you correct this problem today!
If you’re interested in learning more about how Law Ruler legal case intake software & legal CRM can help you sign more cases, automate your client agreements with e-signature, collect information with online client intake forms, or any of our other features, feel free call today at 1-800-431-6779 or click here to schedule a free product demo.

Aside from Law Ruler TM Software, LLC, All other trademarks, trade names or company names referenced herein are used for identification purposes only and are the property of their respective owners.  This does not represent a relationship between companies.

July 22, 2016 – Daniel S. Jacobs – Law Ruler Blog

 

AAEAAQAAAAAAAAdMAAAAJDhiNTk3Y2EzLTRmMGUtNGZkZi05YmM0LTZlZDJjNTAyOWFjYg Are You Aware that Click Through Rates of SMS Texts are 19% vs 4.2% of E mails

Are you aware that 98% of SMS Text Messages are read, yet E-mails are only read 22% of the time?

SMS Texts are Read 98% of the Time and is a Winner

SMS Text marketing is the leading choice in law firm marketing.  E-mail marketing used to be one of the most successful marketing tools in a law firm’s arsenal, but those days are gone.  E-mail marketing’s effectiveness has diminished over the last 10 years.

A huge percentage of emails don’t get opened since they are often treated as spam by Microsoft Outlook, Gmail and others.  Let’s look at smartphones…they are in the pocket of your audience and you get nearly 100% engagement.  Need I say more?

Does your legal practice management software send SMS Text Messages to remind clients to send back agreements?  How about to wish them Happy Birthday?  You do want referrals…right?

Were you aware that SMS Text Messages are read and acted upon 8x more than e-mails?  Does your CRM or legal practice management software have an automated SMS Text marketing feature?  Law Ruler is compatible with various leading practice management software such as Needles, Clio, and TrialWorks to name a few.

AAEAAQAAAAAAAAkMAAAAJDEyOGNmOGYyLTVmNTctNDI5Yy1hOTExLTcyMjVkNjE4NWRmZQ Are You Aware that Click Through Rates of SMS Texts are 19% vs 4.2% of E mails

It is super important to measure the click through rate after a SMS Text message or email has been opened.  The main objective of a marketing message is to drive traffic to your website and add visitors into your sales/marketing funnel.

“The percentage of clicks a URL receives in an email is now only 4.2% on average (Mailchimp), whereas the CTR(Click Through Rate) of an SMS message is 19%. This shows that the CTR of an SMS message is also higher than that of email marketing making it more effective.”  1

 

What is Included in the Law Ruler Lite Edition?

Let’s take your law practice to the cloud!  Law Ruler “Lite” starts at $50/Month and is a 100% cloud-based cost effective legal CRM that includes both SMS Text and E-mail marketing, and all of the essentials to get you started today!  It is a great way to dip your foot in the proverbial Law Ruler “pool.”

When you are ready, upgrade to the Pro Edition of Law Ruler which contains ALL of the bells and whistles, our integration engine, call tracking phone numbers, as well as 1 on 1 Marketing Assistance and Support from a key contact inside Law Ruler, to help your firm WIN!

Please be aware that some practice management software that is server-based will require Law Ruler’s Pro Edition for Servers and the Law Ruler Lite Edition will not be a fit for those business use cases.  Are you ready for the easy button?  Law Ruler’s legal CRM also has a 1-Click e-signature button that makes automating client agreement automation extremely simple.  We have the 1-Click easy button!

Law Ruler Lite Edition includes SMS Text and Email Marketing as well as over 25 Ready-to-Use Campaign Templates for most major law practice areas to take the guesswork out of creating SMS Text and Email messaging.

Is there more?  Of course there is…Law Ruler legal case intake software, the legal industry’s #1 Legal CRM offers end-to-end process automation, and SMS Text marketing!


Start Your Free Trial of Law Ruler Today!

If you are not sending SMS Texts to your potential clients, then you are doing your firm a great injustice. Let’s work together as a team and help you correct this problem today!

If you’re interested in learning more about how Law Ruler legal case intake software & legal CRM can help you sign more cases, automate your client agreements with e-signature, collect information with online client intake forms, or any of our other features, feel free call today at 1-800-431-6779 or click here to schedule a free product demo.
Aside from Law Ruler TM Software, LLC, All other trademarks, trade names or company names referenced herein are used for identification purposes only and are the property of their respective owners.  This does not represent a relationship between companies.

1: SOURCE:  (2014, April 2) SMS Vs Email Marketing: The Gloves Are Off [web post],  from http://tweakyourbiz.com/marketing/2014/04/02/sms-vs-email-marketing-gloves/

Posted by: In: Uncategorized 12 Jul 2016 Comments: 0

free training webinar1 5 Ways to Market and Sign More Cases Like a Big Law Firm   Free Training Webinar

Ever wonder what secrets the most successful firms have to turn referrals and web-based leads into Signed Cases? How do you get more cases but spend less time chasing clients?

Please register for this FREE TRAINING WEBINAR:
Thursday, July 14, 2016 2:00 PM EDT.  Limited Spots are Available. Please register today

What you will learn:
– Ever wonder what secrets the most successful firms have to turn referrals and web-based leads into Signed Cases?
– How do you get more cases but spend less time chasing clients? What tools and tips can you benefit from and use in your firm today?
– Are you aware that you can start signing more cases today and become a master of the legal sales process?  Manual intake processes end up costing a fortune over time.

As you probably know, chasing down signatures is a time intensive task, and because law firms cannot bill for hours spent drafting agreements, and chasing new potential clients, then it is in your firm’s best interests to automate and make it as efficient as possible.

How to Sign More Cases with Law Ruler E-Signature & SMS Texts

June 22, 2016 – Daniel S. Jacobs – Law Ruler Blog
easy button 150x150 How to Sign More Cases with Law Ruler E Signature & SMS Texts
Do you have an easy button for signing more cases?

Are you aware that you can start signing more cases today and become a master of the legal sales process?
Manual intake processes end up costing a fortune.  A fortune of what you ask?  A fortune of unsigned clients that somehow ended up at your competitor’s doorstep.

Do you send SMS Text Messages to remind leads/new potential clients to send back agreements?  Were you aware that SMS Text Messages are read and acted upon 8x more than e-mails? It is statistically proven that SMS Text Messages are more effective than E-mail.  Does your CRM or legal practice management software have an automated SMS Text feature?

As you probably know, chasing down signatures is a time intensive task, and because law firms cannot bill for hours spent drafting agreements, and chasing new potential clients, then it is in your firm’s best interests to automate and make it as efficient as possible.

Saving Time with E-Signature

Are you ready for the easy button?  Law Ruler’s legal CRM features a 1-Click e-signature button that makes automating client agreements and medical release form automation extremely simple.  Our friendly support team will create your e-signature templates for each document as part of our initial implementation process.

All that is left to decide is which document you want signed, and press the “Send Contract” button with 1-Click.  We all love the 1-Click easy button!

Long gone are the days of spending 15 minutes customizing each e-signature document for each and every client, a process which can be chock full of errors. The document drafting process is instantaneous with 1-Click, and works reliably each time.

Even better, no longer will you have to manually download, print, and scan a document in order to save it, or get it signed. Your clients can open the e-signature document email on their iPhone, Android Phone, or other mobile device, and sign/submit it in a matter of seconds and it auto-saves to the lead/new potential client in Law Ruler.

Is there more?  Of course there is…Law Ruler legal case intake software, the legal industry’s #1 Legal CRM offers end-to-end process automation.

Sign More Cases with SMS Texts and Process Automation

In the movie Glengarry Glen Ross, Alec Baldwin repeats the mantra:  “Always be closing!”

  • After an e-signature document is sent out using the 1-Click easy button, Law Ruler will automatically change the status of the lead/new potential client to “Sent Retainer Contract” and this will allow our drip marketing campaigns to take over with highly personalized SMS Texts and E-Mails.
  • If the e-signature document is signed in person or within a specified amount of time(that you decide) then Law Ruler will automatically change the status to “Signed Contract” and can trigger an emailed welcome letter with an intake packet, or just a warm and fuzzy welcome to the firm emailed letter, followed by an even friendlier SMS Text Message saying “Welcome to ____ Firm.  My name is ___ and I am your assigned rep.  My Phone # is: XXX-XXX-XXXX.”
  • More importantly, if the client has questions, or uncertainty about moving forward with your firm (sound familiar???), then Law Ruler legal case intake software is ready to help convince them for you.
  • Law Ruler can trigger an emailed reminder letter explaining the benefits of moving forward with your firm that is customizable by you, followed by an even friendlier SMS Text Message saying “____ Firm sent you an e-signature document.  Please sign and return today.  Questions?.  My name is ___ and I am your assigned rep.  My Phone # is: XXX-XXX-XXXX.”

If you’re interested in learning more about how Law Ruler legal case intake software & legal CRM can help you sign more cases, automate your client agreements with e-signature, collect information with online client intake forms, or any of our other features, feel free call today at 1-800-431-6779 or to schedule a free product demo.

Posted by: In: Uncategorized 26 Apr 2016 Comments: 0

PRESS RELEASE April 26, 2016 00:00 ET

Cantini Law Group, a Leading, Canadian Personal Injury Law Firm Chooses Law Ruler Legal CRM and Legal Case Intake Software

business improvement1 Law Ruler Goes International!  Legal CRM and Legal Case Intake Software Crosses the Border!

FORT LAUDERDALE, FL–(Marketwired – April 26, 2016) – Law Ruler Software, LLC, a software company specializing in developing ground-breaking software legal CRM and legal case intake software for the legal community announced the adoption of Law Ruler Software by Cantini Law Group out of Atlantic Canada. This is the first international client for Law Ruler and is a testament to their success.

Joe Cantini, Managing Partner and Founder of Cantini Law Group (CLG), decided that it was time to update his legal intake and lead conversion workflow with one that increased his lead-to-client conversion rate by upwards of 20% to gain a significant increase in the firm’s marketing budget ROI, as well as amplify their customer service capabilities, enable better new case analysis and reporting, and had the flexibility to grow with the firm.

CLG conducted a holistic market scan to determine what legal case intake and CRM system options were available and selected Law Ruler software as the best fit for their needs.

“Right from the start, the team at Law Ruler impressed us with their efficient, professional, and helpful manner — an approach that not only inspired confidence, but generated the results that we were looking for. We needed an effective Legal CRM and legal case intake software system that would organize all of our new potential clients, and couple that with our desire to provide the best service for our clients and our joint venture partners. Being an Atlantic Canada law firm with many different markets served, CLG required a platform that would set us apart from our competition and allow us to tailor our system to our firm’s needs,” said Joe Cantini, Managing Partner and Founder of CLG.

Law Ruler is going international! We are very excited to support the strong community of law firms in Canada and proudly welcome Cantini Law Group as our first client firm in Canada. The decision of CLG to use Law Ruler Software is a testament to how our solution is now a fit for law firms in Canada as well as the US. Our modern cloud architecture is based on the latest and greatest Microsoft technologies and makes our software more affordable and more scalable then competing products, and features an intuitive easy-to-use workflow, with a robust security protocol that is invisible to the user,” said Daniel S Jacobs, Chief Executive Officer and Co-Founder of Law Ruler Software, LLC.

Benefits of Law Ruler™:

• Improved Lead-to-Case Conversions by upwards of 20%

• Increased ROI of law firm marketing budgets

• Complete integrations with web-based lead-gen and attorney profile listing sites that auto-create, segment, and track new leads with *no* manual data entry needed

• Turnkey Call Tracking Phone Numbers to auto-create, segment, and track new leads and never miss another opportunity

• Fully Customizable and Emailable Online Intake Questionnaires to gather the essential data to collaborate/evaluate each and every lead in an efficient fashion

• Seamless process automation with Docusign and Adobe Echosign e-signature

• Configurable business rules for automated follow-up with each and every potential new client that you intake via E-mail *and* SMS Text Messages

• Out-of-the-Box Intake-Specific Reporting for your firm to optimize ad spend and lead conversion that is able to be shared with referral partner firms or internally

• Ready-to-Use Management dashboards with drill-down capabilities

• Cloud-based interface provides significant cost savings over legacy systems

• 24x7x365 Monitored, highly secure data center with government-grade encryption

About Cantini Law Group (CLG)

Cantini Law Group (CLG) has over 28 years of experience handling personal injury claims. At CLG, you will you will get fair treatment and full compensation. CLG provides free interviews (office, home or hospital) and there is no obligation. Our policy is no fee if no recovery and we devote 100% of our practice to serious personal injury claims. CLG never represents insurance companies; we are on your side and your side only. We help access and co-ordinate the most effective medical rehabilitation team. CLG makes certain you are kept completely informed every step of the way. In addition, we negotiate settlements for you but unlike many other law firms, we are also Trial lawyers. We have the experience and resources to take your case to Court. Our outstanding track record confirms you can expect a very prompt and professional service with excellent results.

About Law Ruler Software, LLC

Law Ruler Software, LLC is a privately held company that has over 25 years of experience in software consulting, technological developments and specialized areas of computing, including the very latest in custom software application design for the legal industry. Law Ruler Software™ was designed from the ground up by the software and leadership team that was featured on ABC News TV as a top story for inventing the industry leading “Oil Claim Calculator™” enterprise software that assisted the firms that represent the BP Deepwater Horizon Spill victims file over 2 Billion Dollars of BP oil spill claims in a credible and cost effective fashion. Law Ruler is a developer of legal case intake software and legal CRM software to help law firms convert more leads into clients for personal injury, mass tort, family, business, and other areas of law.

Law Ruler Software, LLC is headquartered in Fort Lauderdale, Florida. For more information, please contact our sales department at sales@lawruler.com, or call 800-431-6779 or visit our corporate website at www.lawruler.com